On the first day of Christmas my Advanced Linear TV campaign gave to me...

Featured contributor to MediaInsider, Dave Morgan, CEO Simulmedia, recently wrote "I was asked if there was a characteristic that set any of them [flavors of advanced TV] apart from the others.

Connecting TV campaigns to immediate revenue growth is one of our client's favorite things about using Centriply's advanced targeted linear TV platform.

Like many of our clients, this impressive list of brands had great success after using the power of TV. It's been regularly proven that we are often the critical element that allows them to overcome in competitive mature markets and create breakthrough impact at scale. 

Mark Ritson wrote a very in depth article about the power and trends of TV...

Over 3% growth. "That is unheard of here," Stacey Widlitz, president at SW Retail Advisors said. "So that is where investors need to look. They need to look where the retailers are actually driving traffic, not just ticket."

Does your morning feel like this? When creating ad campaign strategy and planning you need answers fast. You want control of your strategy and media options: from finding the right audiences to determining budget allocation, buying and attribution.