On the first day of Christmas my Advanced Linear TV campaign gave to me...

Featured contributor to MediaInsider, Dave Morgan, CEO Simulmedia, recently wrote "I was asked if there was a characteristic that set any of them [flavors of advanced TV] apart from the others.

Connecting TV campaigns to immediate revenue growth is one of our client's favorite things about using Centriply's advanced targeted linear TV platform.

Like many of our clients, this impressive list of brands had great success after using the power of TV. It's been regularly proven that we are often the critical element that allows them to overcome in competitive mature markets and create breakthrough impact at scale. 

Mark Ritson wrote a very in depth article about the power and trends of...