Going in-house? 6 Easy Steps for Targeted TV Campaigns... Including What Comes Next

Shelley Stansfield on July 6, 2020

Bringing your marketing in-house may feel a bit daunting. Everything in media is changing so fast, how do you keep up with Advanced TV solutions? By partnering with a buy-side specialist so you have control, transparency to network/location, and can use the same audience data as your digital campaigns to extend reach and deliver outstanding results.

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FINALISTS: AdExchanger Media Tech Awards

Shelley Stansfield on April 20, 2020

ANNOUNCING THE 2020 AD TECH OSCARS:

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Supporting marketers in the time of COVID-19

Shelley Stansfield on March 17, 2020

The impact of COVID-19 has altered our daily lives, and in the coming weeks we are all acutely aware of the drastic impact this will have on marketing campaigns. 

Without options of reaching prospects during live events and missing foot traffic to brick and mortar locations, we realize your campaigns have to adapt. As our clients work harder than ever to sustain business, we want you to know we’re here. The Centriply team is currently 100% remote and working to ensure your...

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Focus on the human, to create data-driven advanced linear TV campaigns.

Activation Team on March 2, 2020

It was a dark and stormy night, as the street lights along 42nd Street flickered and wavered. The crowds, usually thick across the sidewalks, were cautiously huddled in the doorways under the looming silver and black Chrysler Building, hesitating to bolt and be on their way…

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TV advertising? Ask these 8 questions first.

Activation Team on January 29, 2020

Thinking about using TV ads for your brand? Get answers to these questions and be ready to decide if advanced TV advertising is right for you.

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What separates the data-driven approach for TV ad campaigns?

Shelley Stansfield on October 1, 2019

Featured contributor to MediaInsider, Dave Morgan, CEO Simulmedia, recently wrote "I was asked if there was a characteristic that set any of them [flavors of advanced TV] apart from the others.

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Rob Bochicchio

President

New York City

C 646-872-9530

Rob.Bochicchio@centriply.com

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