--- title: Centriply's Targeted TV for Advertisers | Political Advertising description: Political Advertising | Keep up with innovations in Advanced TV and Audience Targeting --- [![](https://blog.centriply.com/hubfs/Centriply_April2016/Layout/logo.svg)](http://www.centriply.com/) - [Services](http://www.centriply.com/#services) - [Industries](http://www.centriply.com/industry/) - [Case Studies](http://www.centriply.com/case) - [Casual Dining](http://www.centriply.com/case/casual-dining/) - [Health: Allergy](http://www.centriply.com/case/health-allergy/) - [Health: HIPAA](http://www.centriply.com/case/health-hipaa/) - [Insurance](http://www.centriply.com/case/insurance/) - [Multicultural](http://www.centriply.com/case/multicultural/) - [Political](http://www.centriply.com/case/political/) - [Retail](http://www.centriply.com/case/retail/) - [Products](http://www.centriply.com/products/) - [About Us](http://www.centriply.com/about-us/) - [Blog](https://blog.centriply.com/) - [Contact Us](http://www.centriply.com/contact-us/) Search - - ![](https://blog.centriply.com/hubfs/PerformanceBlogVisual_01.png) ## TangoRESPONSE: Accelerating Scalability + Transaction Velocity for Media Buyers & Sellers ##### Shelley Stansfield on May 5, 2026 Unlike legacy TV ad tech, which tends to show up at the finish line, Tango Media Systems is built for the full race. It starts with ZIP-level audience discovery in TangoGEO, scales to 75,000-line execution in TangoACT, and keeps high-volume broadcast automation moving in TangoRESPONSE. [Read More](https://blog.centriply.com/high-velocity-media-utility-engine-for-sellers-buyers) ![](https://blog.centriply.com/hubfs/image-png-Feb-12-2026-05-56-30-5301-PM.png) ## Effective "Surround Sound" Political Media Strategy ##### Activation Team on February 25, 2026 Using the "surround sound" media strategy where different screens play specific roles to drive a single narrative can get super complex. For issues that need a "national-ready" media plan—Local TV, Connected TV (CTV), and TikTok, using the same audience can work as an effective feedback loop. [Read More](https://blog.centriply.com/effective-surround-sound-political-media-strategy) ![](https://blog.centriply.com/hubfs/image-png-May-02-2024-08-28-13-2577-PM.png) ## B2B + TV: Staff Recruitment Campaign Use Case ##### Valerie Myers on May 22, 2024 # ANALYSIS: Increase employee applications for a healthcare company staffing efforts [Read More](https://blog.centriply.com/b2b-and-tv-staff-recruitment-campaign-use-case) ![](https://blog.centriply.com/hubfs/TVOT%20lmain%20list%20image.png) ## TVOT '24 Hot Topic: Media Strategies in a hot political year ##### Valerie Myers on March 12, 2024 # A Buy-Side Perspective: what options are available for campaigns now? [Read More](https://blog.centriply.com/centriply-tvot-hot-topic-session-strategies-in-a-political-year) ![](https://blog.centriply.com/hubfs/scontent-iad3-2.xx.fbcdn.netvt39.30808-6s720x720256204146_2913259355654716_7231191886222702575_n.jpg) ## Centriply ready for 2022 audience-driven TV ad campaigns! ##### Valerie Myers on December 6, 2021 Audience-first linear TV campaigns are the future of TV. [Read More](https://blog.centriply.com/meet-the-centriply-team-0) ![](https://blog.centriply.com/hubfs/image-png-Mar-08-2021-10-32-11-53-PM.png) ## Meet the Centriply Team ##### Valerie Myers on March 10, 2021 Get to know some of the faces behind the service, innovation and success of Centriply. [Read More](https://blog.centriply.com/meet-the-centriply-team) [All posts](https://blog.centriply.com/all) [Load More](https://blog.centriply.com/topic/political-advertising/page/2) ### Recent Posts ## Contact Us Rob Bochicchio President New York City C 646-872-9530 Rob.Bochicchio@centriply.com . Search [PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | © 2026 CENTRIPLY. ALL RIGHTS RESERVED CENTRIPLY.COM, SECOND FLOOR, 63 PUTNAM STREET, SARATOGA SPRINGS, NY 12866 USA Search [PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | COPYRIGHT 2017 CENTRIPLY. ALL RIGHTS RESERVED | CENTRIPLY, THE CHRYSLER BUILDING, 405 LEXINGTON AVE. NEW YORK, NY 10174