We switched hats last week to introduce more people to our technology. It's our effort to transform legacy TV so that it successfully competes in the world of Advanced Targeted Linear TV advertising.

TV like digital marketers haven’t seen before. API connections into digital marketing dashboards can provide multiple layers of a TV ad campaigns in one place. 

Targeted TV specialist Centriply, announced a collaborative effort with Experian to help brands maximize their linear TV campaigns. The agreement between the two integrates Experian’s ConsumerView^SM audiences with prospects and TV inventory data, brands can create meaningful interactions with valuable TV audiences at the household, local or national level.