Linear TV is Advanced TV! Audience-based TV campaigns have scale.

Valerie Myers on November 10, 2022

Let’s Talk Audiencesβ€”Or Rather, Audience-First Thinking: Why Audience-Based Buying Is Putting Wind in Linear TV’s Sails**

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What separates the data-driven approach for TV ad campaigns?

Shelley Stansfield on October 1, 2019

Featured contributor to MediaInsider, Dave Morgan, CEO Simulmedia, recently wrote "I was asked if there was a characteristic that set any of them [flavors of advanced TV] apart from the others.

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We're movin' on...

Activation Team on August 7, 2019
It's sunny skies ahead for Centriply and we're movin' on.
 
When you see the Chrysler Building think of us.
 
We're waving!! πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹πŸ‘‹
 
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TV of Tomorrow Show, brings together the movers & shakers in TV.

Activation Team on June 5, 2019

Will you be in SF, June 12? Let's meet. @Centriply is bringing linear TV attribution and data driven advanced advertising to San Francisco. We're doing it and we can show you how. Agencies get strategy, planning and extraordinary value by finding audiences using the same Experian audience segments as programmatic and closing the loop on business growth. 

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Setting the standard for 2020, digital and TV work together for political campaigns.

Activation Team on December 6, 2018

J.B. Pritzker won the Illinois governor's race by spending $171.5 million of his own cash. Here's Politico's inside look at how he spent itβ€”and what it means for 2020. 

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Rich Kaufman
212-983-2357
rich.kaufman@centriply.com

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