Audience-driven TV campaigns can track the impact of your TV dollars by ZIP Code. Yes, we said ZIP!

Audience-first linear TV campaigns are the future of TV.

Rick Howe takes a fresh look at some notable chats with media insiders, revisiting the scoops, predictions, trends & flops--from a decidedly new vantage point.

Check in weekly for the latest media insider chat with Rick Howe on the iTV Doctor's Friday Fireside, Fridays on the TV of Tomorrow Show, sponsored by Centriply.

Get to know some of the faces behind the service, innovation and success of Centriply.

The best and the brightest TV industry insiders give Rick Howe, the iTV Doctor, the scoop on TV next-trends.