Featured contributor to MediaInsider, Dave Morgan, CEO Simulmedia, recently wrote "I was asked if there was a characteristic that set any of them [flavors of advanced TV] apart from the others.
Featured contributor to MediaInsider, Dave Morgan, CEO Simulmedia, recently wrote "I was asked if there was a characteristic that set any of them [flavors of advanced TV] apart from the others.
Will you be in SF, June 12? Let's meet. @Centriply is bringing linear TV attribution and data driven advanced advertising to San Francisco. We're doing it and we can show you how. Agencies get strategy, planning and extraordinary value by finding audiences using the same Experian audience segments as programmatic and closing the loop on business growth.
There are two adages in life, “Timing is everything.” and “Location, location, location.” Centriply’s updated martech platform, TangoGEO 2.0 taps into both.
Targeted TV specialist Centriply, announced a collaborative effort with Experian to help brands maximize their linear TV campaigns. The agreement between the two integrates Experian’s ConsumerViewSM audiences with prospects and TV inventory data, brands can create meaningful interactions with valuable TV audiences at the household, local or national level.
Considering using TV? As an introduction to our Targeted TV services, Centriply provides a location analysis package that reviews media potential before any commitment.
TV is the greatest long-term multiplier of all media channels. Use your digital audience segments to reach customers on TV. Reach real people, real customers all along their journey.