--- title: Centriply's Targeted TV for Advertisers | data description: data | Keep up with innovations in Advanced TV and Audience Targeting --- [![](https://blog.centriply.com/hubfs/Centriply_April2016/Layout/logo.svg)](http://www.centriply.com/) - [Services](http://www.centriply.com/#services) - [Industries](http://www.centriply.com/industry/) - [Case Studies](http://www.centriply.com/case) - [Casual Dining](http://www.centriply.com/case/casual-dining/) - [Health: Allergy](http://www.centriply.com/case/health-allergy/) - [Health: HIPAA](http://www.centriply.com/case/health-hipaa/) - [Insurance](http://www.centriply.com/case/insurance/) - [Multicultural](http://www.centriply.com/case/multicultural/) - [Political](http://www.centriply.com/case/political/) - [Retail](http://www.centriply.com/case/retail/) - [Products](http://www.centriply.com/products/) - [About Us](http://www.centriply.com/about-us/) - [Blog](https://blog.centriply.com/) - [Contact Us](http://www.centriply.com/contact-us/) Search - - ![](https://blog.centriply.com/hubfs/TangoGEO%20screen%20shots/Change%20LinkedIn1.png) ## Going in-house? 6 Easy Steps for Targeted TV Campaigns... Including What Comes Next ##### Shelley Stansfield on April 8, 2025 [Read More](https://blog.centriply.com/going-in-house-6-easy-steps-to-targeted-tv-campaign-0) ![](https://blog.centriply.com/hubfs/image-png-Jan-15-2025-10-24-09-5280-PM.png) ## B2B Use Case: Staff Recruitment TV + CTV Campaigns ##### Shelley Stansfield on March 25, 2025 #### TASK: Use Local TV and CTV (Streaming + FAST) to increase employee applications for healthcare company staffing efforts. [Read More](https://blog.centriply.com/b2b-use-case-staff-recruitment-campaign) ![](https://blog.centriply.com/hubfs/image-png-Jul-13-2022-08-34-11-42-PM.png) ## TV Innovations: Same audience, different media ##### Valerie Myers on August 5, 2022 # Centriply is playing a pivotal role in transforming how traditional TV ads are bought and sold in the 21st century. Watch Centriply co-founder Shelley Stansfield in conversation with [#TheiTVDoctor](https://www.linkedin.com/feed/hashtag/?keywords=theitvdoctor&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6941036754686660608), [#RickHowe](https://www.linkedin.com/feed/hashtag/?keywords=rickhowe&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6941036754686660608), on his [#FridayFireside](https://www.linkedin.com/feed/hashtag/?keywords=fridayfireside&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6941036754686660608) show! The good doctor and Shelley discuss how [Centriply—](https://www.linkedin.com/company/centriply/)her independent media agency, specializing in advanced, audience-driven TV campaigns—is playing a pivotal role in transforming how traditional TV ads are bought and sold, focusing on a unified view of TV... [Read More](https://blog.centriply.com/shelley-stansfield-talks-tv-innovations-and-audience-first-tv) ![](https://blog.centriply.com/hubfs/scontent-iad3-2.xx.fbcdn.netvt39.30808-6s720x720256204146_2913259355654716_7231191886222702575_n.jpg) ## Centriply ready for 2022 audience-driven TV ad campaigns! ##### Valerie Myers on December 6, 2021 Audience-first linear TV campaigns are the future of TV. [Read More](https://blog.centriply.com/meet-the-centriply-team-0) ![](https://blog.centriply.com/hubfs/image-png-Mar-08-2021-10-32-11-53-PM.png) ## Meet the Centriply Team ##### Valerie Myers on March 10, 2021 Get to know some of the faces behind the service, innovation and success of Centriply. [Read More](https://blog.centriply.com/meet-the-centriply-team) ![](https://blog.centriply.com/hubfs/TangoGEO%20screen%20shots/Change%20LinkedIn1.png) ## Going in-house? 6 Easy Steps for Targeted TV Campaigns... Including What Comes Next ##### Shelley Stansfield on July 6, 2020 Bringing your marketing in-house may feel a bit daunting. Everything in media is changing so fast, how do you keep up with Advanced TV solutions? By partnering with a buy-side specialist so you have control, transparency to network/location, and can use the same audience data as your digital campaigns to extend reach and deliver outstanding results. [Read More](https://blog.centriply.com/going-in-house-6-easy-steps-to-targeted-tv-campaign) [All posts](https://blog.centriply.com/all) [Load More](https://blog.centriply.com/topic/data/page/2) ### Recent Posts ## Contact Us Rob Bochicchio President New York City C 646-872-9530 Rob.Bochicchio@centriply.com . Search [PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | © 2026 CENTRIPLY. ALL RIGHTS RESERVED CENTRIPLY.COM, SECOND FLOOR, 63 PUTNAM STREET, SARATOGA SPRINGS, NY 12866 USA Search [PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | COPYRIGHT 2017 CENTRIPLY. ALL RIGHTS RESERVED | CENTRIPLY, THE CHRYSLER BUILDING, 405 LEXINGTON AVE. NEW YORK, NY 10174