---
title: Centriply's Targeted TV for Advertisers | CRM Data can drive TV planning (2)
description: CRM Data can drive TV planning | Keep up with innovations in Advanced TV and Audience Targeting (2)
---

[![](https://blog.centriply.com/hubfs/Centriply_April2016/Layout/logo.svg)](http://www.centriply.com/)

- [Services](http://www.centriply.com/#services)
- [Industries](http://www.centriply.com/industry/)
- [Case Studies](http://www.centriply.com/case) 
    - [Casual Dining](http://www.centriply.com/case/casual-dining/)
    - [Health: Allergy](http://www.centriply.com/case/health-allergy/)
    - [Health: HIPAA](http://www.centriply.com/case/health-hipaa/)
    - [Insurance](http://www.centriply.com/case/insurance/)
    - [Multicultural](http://www.centriply.com/case/multicultural/)
    - [Political](http://www.centriply.com/case/political/)
    - [Retail](http://www.centriply.com/case/retail/)
- [Products](http://www.centriply.com/products/)
- [About Us](http://www.centriply.com/about-us/)
- [Blog](https://blog.centriply.com/)
- [Contact Us](http://www.centriply.com/contact-us/)

Search

- <https://www.linkedin.com/company/centriply?trk=tyah&trkInfo=clicked-Vertical%3Ashowcase%2CclickedEntity-Id%3A9284349%2Cidx%3A1-1-1%2CtarId%3A1445627559745>
- <https://twitter.com/centriply>

![](https://blog.centriply.com/hubfs/scontent-iad3-2.xx.fbcdn.netvt39.30808-6s720x720256204146_2913259355654716_7231191886222702575_n.jpg)

## Centriply ready for 2022 audience-driven TV ad campaigns!

##### Valerie Myers on December 6, 2021

Audience-first linear TV campaigns are the future of TV.

[Read More](https://blog.centriply.com/meet-the-centriply-team-0)

![](https://blog.centriply.com/hubfs/image-png-Jun-30-2021-07-39-00-70-PM.png)

## Audiences + Attribution: Data-driven TV ad campaigns, start to finish

##### Activation Team on July 6, 2021

We don't agree with John Wannamaker, we know which part of your advertising is working and where.

[Read More](https://blog.centriply.com/tv-attribution-for-ad-campaigns)

![](https://blog.centriply.com/hubfs/image-png-Mar-08-2021-10-32-11-53-PM.png)

## Meet the Centriply Team

##### Valerie Myers on March 10, 2021

Get to know some of the faces behind the service, innovation and success of Centriply.

[Read More](https://blog.centriply.com/meet-the-centriply-team)

![](https://blog.centriply.com/hubfs/Depositphotos_4763938_l-2015.jpg)

## Advertising on TV to a target audience?

##### Activation Team on November 4, 2020

Thinking about using TV ads for your target marketing strategy? Get answers to these questions and be ready to decide if advanced TV advertising is right for you.

[Read More](https://blog.centriply.com/advertising-on-tv)

![](https://blog.centriply.com/hubfs/image-png-4-1.png)

## How is TV ad tech supporting the virtual economy?

##### Activation Team on September 15, 2020

Interactive TV Today (ITVT) and The TV of Tomorrow Show (TVOT) presented the 2020 Leadership Congress, Sept 8-10.

Check out this informative TVOT of Tomorrow Replay, hosted by the iTV dr. Rick Howe. https://thetvoftomorrowshow.com/

 During this leading TV industry event, panels and keynotes featured a sterling lineup of media owners, video specialists, technology developers and advertising industry leaders all focused on the current upheaval and opportunities in audience viewing and...

[Read More](https://blog.centriply.com/tvot-live-replay)

![](https://blog.centriply.com/hubfs/TangoGEO%20screen%20shots/Change%20LinkedIn1.png)

## Going in-house? 6 Easy Steps for Targeted TV Campaigns... Including What Comes Next

##### Shelley Stansfield on July 6, 2020

Bringing your marketing in-house may feel a bit daunting. Everything in media is changing so fast, how do you keep up with Advanced TV solutions? By partnering with a buy-side specialist so you have control, transparency to network/location, and can use the same audience data as your digital campaigns to extend reach and deliver outstanding results.

[Read More](https://blog.centriply.com/going-in-house-6-easy-steps-to-targeted-tv-campaign)

[All posts](https://blog.centriply.com/all) [Load More](https://blog.centriply.com/topic/crm-data-can-drive-tv-planning/page/3)

### Recent Posts

## Contact Us

Rob Bochicchio

President

New York City

C 646-872-9530

Rob.Bochicchio@centriply.com

.

Search

[PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | © 2026 CENTRIPLY. ALL RIGHTS RESERVED

CENTRIPLY.COM, SECOND FLOOR, 63 PUTNAM STREET, SARATOGA SPRINGS, NY 12866 USA

Search

[PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | COPYRIGHT 2017 CENTRIPLY. ALL RIGHTS RESERVED | CENTRIPLY, THE CHRYSLER BUILDING, 405 LEXINGTON AVE. NEW YORK, NY 10174