What separates the data-driven approach for TV ad campaigns?

Shelley Stansfield on October 1, 2019

Featured contributor to MediaInsider, Dave Morgan, CEO Simulmedia, recently wrote "I was asked if there was a characteristic that set any of them [flavors of advanced TV] apart from the others.

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SPROCKIT Innovation Group Welcomes Centriply

Shelley Stansfield on May 22, 2019

Centriply is pleased to announce that we have been accepted into SPROCKIT Sync. It's an exclusive, invitation-only community built to extend opportunities from the NAB Show experience, and extends into a trusted year-round, private network composed of today’s entrepreneurial pioneers and the industry’s icons.

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Pushing the Envelope of ATV Ad Targeting, Centriply Announces Major Platform Update.

Activation Team on December 7, 2018

There are two adages in life, “Timing is everything.” and “Location, location, location.”  Centriply’s updated martech platform, TangoGEO 2.0 taps into both.

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HH level audience planning/buying, Targeted TV is ready for the future

Activation Team on October 17, 2018

Targeted TV specialist Centriply, announced a collaborative effort with Experian to help brands maximize their linear TV campaigns. The agreement between the two integrates Experian’s ConsumerViewSM audiences with prospects and TV inventory data, brands can create meaningful interactions with valuable TV audiences at the household, local or national level.

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6 Steps to Growing Your Brand With Targeted TV

Shelley Stansfield on September 26, 2018

Considering using TV? As an introduction to our Targeted TV services, Centriply provides a location analysis package that reviews media potential before any commitment.

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Grow in 2019: Digital Agencies Have Targeted TV Options

Activation Team on July 24, 2018

TV is the greatest long-term multiplier of all media channels. Use your digital audience segments to reach customers on TV. Reach real people, real customers all along their journey.

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Rob Bochicchio

President

New York City

C 646-872-9530

Rob.Bochicchio@centriply.com

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