--- title: Centriply's Targeted TV for Advertisers | Targeted TV for Political Advertising description: Targeted TV for Political Advertising | Keep up with innovations in Advanced TV and Audience Targeting --- [![](https://blog.centriply.com/hubfs/Centriply_April2016/Layout/logo.svg)](http://www.centriply.com/) - [Services](http://www.centriply.com/#services) - [Industries](http://www.centriply.com/industry/) - [Case Studies](http://www.centriply.com/case) - [Casual Dining](http://www.centriply.com/case/casual-dining/) - [Health: Allergy](http://www.centriply.com/case/health-allergy/) - [Health: HIPAA](http://www.centriply.com/case/health-hipaa/) - [Insurance](http://www.centriply.com/case/insurance/) - [Multicultural](http://www.centriply.com/case/multicultural/) - [Political](http://www.centriply.com/case/political/) - [Retail](http://www.centriply.com/case/retail/) - [Products](http://www.centriply.com/products/) - [About Us](http://www.centriply.com/about-us/) - [Blog](https://blog.centriply.com/) - [Contact Us](http://www.centriply.com/contact-us/) Search - - ![](https://blog.centriply.com/hubfs/image-png-Feb-12-2026-05-56-30-5301-PM.png) ## Effective "Surround Sound" Political Media Strategy ##### Activation Team on February 25, 2026 Using the "surround sound" media strategy where different screens play specific roles to drive a single narrative can get super complex. For issues that need a "national-ready" media plan—Local TV, Connected TV (CTV), and TikTok, using the same audience can work as an effective feedback loop. [Read More](https://blog.centriply.com/effective-surround-sound-political-media-strategy) ![](https://blog.centriply.com/hubfs/image-png-May-02-2024-08-28-13-2577-PM.png) ## B2B + TV: Staff Recruitment Campaign Use Case ##### Valerie Myers on May 22, 2024 # ANALYSIS: Increase employee applications for a healthcare company staffing efforts [Read More](https://blog.centriply.com/b2b-and-tv-staff-recruitment-campaign-use-case) ![](https://blog.centriply.com/hubfs/TVOT%20lmain%20list%20image.png) ## TVOT '24 Hot Topic: Media Strategies in a hot political year ##### Valerie Myers on March 12, 2024 # A Buy-Side Perspective: what options are available for campaigns now? [Read More](https://blog.centriply.com/centriply-tvot-hot-topic-session-strategies-in-a-political-year) ![](https://blog.centriply.com/hubfs/TVOT22%20panel%20image%20for%20blog.png) ## Linear TV is Advanced TV! Audience-based TV campaigns have scale. ##### Valerie Myers on November 10, 2022 **Let’s Talk Audiences—Or Rather, Audience-First Thinking: Why Audience-Based Buying Is Putting Wind in Linear TV’s Sails\*\*** [Read More](https://blog.centriply.com/start-your-campaigns-with-audience-based-tv-to-extend-reach) ![](https://blog.centriply.com/hubfs/scontent-iad3-2.xx.fbcdn.netvt39.30808-6s720x720256204146_2913259355654716_7231191886222702575_n.jpg) ## Centriply ready for 2022 audience-driven TV ad campaigns! ##### Valerie Myers on December 6, 2021 Audience-first linear TV campaigns are the future of TV. [Read More](https://blog.centriply.com/meet-the-centriply-team-0) ![](https://blog.centriply.com/hubfs/image-png-Mar-08-2021-10-32-11-53-PM.png) ## Meet the Centriply Team ##### Valerie Myers on March 10, 2021 Get to know some of the faces behind the service, innovation and success of Centriply. [Read More](https://blog.centriply.com/meet-the-centriply-team) [All posts](https://blog.centriply.com/all) [Load More](https://blog.centriply.com/topic/targeted-tv-for-political-advertising/page/2) ### Recent Posts ## Contact Us Rob Bochicchio President New York City C 646-872-9530 Rob.Bochicchio@centriply.com . Search [PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | © 2026 CENTRIPLY. ALL RIGHTS RESERVED CENTRIPLY.COM, SECOND FLOOR, 63 PUTNAM STREET, SARATOGA SPRINGS, NY 12866 USA Search [PRIVACY/COOKIE POLICY](http://www.centriply.com/privacy-policy/) | [TERMS OF USE](http://www.centriply.com/terms-of-use/) | COPYRIGHT 2017 CENTRIPLY. ALL RIGHTS RESERVED | CENTRIPLY, THE CHRYSLER BUILDING, 405 LEXINGTON AVE. NEW YORK, NY 10174