---
title: Centriply's Targeted TV for Advertisers | Kinesso
description: Kinesso | Keep up with innovations in Advanced TV and Audience Targeting
---

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## Moving Forward With Purpose, Erica Schmidt, Global CEO, Matterkind

##### Valerie Myers on March 24, 2021

In case you missed it: On a recent episode of the Friday Fireside with The iTV Doctor Rick Howe, Centriply had the honor of hosting Erica Schmidt, Global CEO of Matterkind, the advertising technology unit of UM. Erica and the good Doctor had a candid, unscripted conversation covering a range of ideas, kicked off with a cameo by Erica's adorable dog--a now standard video call visitor we can all relate to! 

[Read More](https://blog.centriply.com/erica-schmidt-global-ceo-matterkind)

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Rob Bochicchio

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Rob.Bochicchio@centriply.com

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