Linear TV is Advanced TV! Audience-based TV campaigns have scale.

Valerie Myers on November 10, 2022

Let’s Talk Audiences—Or Rather, Audience-First Thinking: Why Audience-Based Buying Is Putting Wind in Linear TV’s Sails**

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Audiences + Attribution: Successful data-driven TV ad campaigns, start to finish

Activation Team on July 6, 2021
We don't agree with John Wannamaker, we know which part of your advertising is working and where.
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TV Industry 2021: Leaders Discuss Top Trends

Activation Team on December 16, 2020

The best and the brightest TV industry insiders give Rick Howe, the iTV Doctor, the scoop on TV next-trends.

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Advertising on TV to a target audience?

Activation Team on November 4, 2020

Thinking about using TV ads for your target marketing strategy? Get answers to these questions and be ready to decide if advanced TV advertising is right for you.

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Going in-house? 6 Easy Steps for Targeted TV Campaigns... Including What Comes Next

Shelley Stansfield on July 6, 2020

 

Bringing your marketing in-house may feel a bit daunting. Everything in media is changing so fast, how do you keep up with Advanced TV solutions? By partnering with a buy-side specialist so you have control, transparency to network/location, and can use the same audience data as your digital campaigns to extend reach and deliver outstanding results.

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Think Big, Act Local...and VOTE!

Activation Team on June 15, 2020

Want to strengthen, participate in, or just be part of a change for the better in your local community and beyond? Then please make sure you're registered and ready--and Go Vote!  Here are some resources and more.

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Rich Kaufman
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rich.kaufman@centriply.com

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