--- title: Centriply's Targeted TV for Advertisers | Shelley Stansfield (5) description: Keep up with innovations in Advanced TV and Audience Targeting (5) --- [![](https://blog.centriply.com/hubfs/Centriply_April2016/Layout/logo.svg)](http://www.centriply.com/) - [Services](http://www.centriply.com/#services) - [Industries](http://www.centriply.com/industry/) - [Case Studies](http://www.centriply.com/case) - [Casual Dining](http://www.centriply.com/case/casual-dining/) - [Health: Allergy](http://www.centriply.com/case/health-allergy/) - [Health: HIPAA](http://www.centriply.com/case/health-hipaa/) - [Insurance](http://www.centriply.com/case/insurance/) - [Multicultural](http://www.centriply.com/case/multicultural/) - [Political](http://www.centriply.com/case/political/) - [Retail](http://www.centriply.com/case/retail/) - [Products](http://www.centriply.com/products/) - [About Us](http://www.centriply.com/about-us/) - [Blog](https://blog.centriply.com/) - [Contact Us](http://www.centriply.com/contact-us/) Search - - ## Shelley Stansfield ### Recent Posts ![](https://blog.centriply.com/hubfs/image-png-Jul-20-2026-04-30-44-5894-PM.png) ## Local TV Sales Teams Drop the Spreadsheet Drama for TangoRESPONSE ##### Shelley Stansfield on July 21, 2026 With TangoRESPONSE local TV sales teams can eliminate spreadsheet-based proposal workflows by centralizing inventory information, standardizing proposal inputs and moving revisions into a shared campaign-management environment. [Read More](https://blog.centriply.com/local-tv-sales-teams-drop-the-spreadsheet-drama-for-tangoresponse) ![](https://blog.centriply.com/hubfs/Remote_Hand_BlurryTV.png) ## How to Buy Local TV at National Scale in 2026 ##### Shelley Stansfield on July 20, 2026 How to create local TV campaigns across the country for a near-national advertiser without losing precision, speed, or visibility across fragmented markets. [Read More](https://blog.centriply.com/how-to-buy-local-tv-at-national-scale-in-2026) ![](https://blog.centriply.com/hubfs/social-suggested-images/image-Jun-12-2025-03-01-15-1565-PM.png) ## How Can a Broadcaster Automate Proposals and Avails? ##### Shelley Stansfield on July 18, 2026 Here's the short answer: using TangoRESPONSE. By standardizing inventory inputs, routing market responses through a repeatable workflow, and organizing local station data into one centralized system. The goal is not to automate judgment. The goal is to remove repetitive administrative work so sellers can respond faster, package smarter, and protect revenue opportunities. [Read More](https://blog.centriply.com/how-can-a-broadcaster-automate-proposals-and-avails) ![](https://blog.centriply.com/hubfs/TMS%20carousel%202-8.png) ## 6 Top TV Ad Sales Software for Sports Packages in 2027 ##### Shelley Stansfield on July 16, 2026 Selling TV advertising for sports packages across multiple markets has long required hours of spreadsheet work and endless email chains. [Centriply](https://www.centriply.com) has changed the game for TV ad sales teams with its Tango Media Systems platform, offering automated proposal generation and audience-based targeting for local cable systems. This guide breaks down the top TV ad sales software options for sports sponsorships and local broadcast packages, so you can find the right fit for your workflow. [Read More](https://blog.centriply.com/6-top-tv-ad-sales-software-for-sports-packages-in-2026) ![](https://blog.centriply.com/hubfs/image-png-Jun-29-2026-08-44-06-5506-PM.png) ## Can local TV buying match digital speed? This 5-year bet says yes. ##### Shelley Stansfield on June 30, 2026 Local broadcast has a speed problem. Digital platforms can respond to agency demand quickly, while multi-market TV proposals still rely on fragmented inventory checks, manual planning, and slow turnaround. TangoRESPONSE is helping Sinclair’s AMP reduce that friction so local TV can compete for dollars that would otherwise move to digital or streaming. [Read More](https://blog.centriply.com/can-local-tv-buying-match-digital-speed-this-5-year-bet-says-yes) ![](https://blog.centriply.com/hubfs/Canva%20images/watching%20sports.png) ## New TV Playbook: Streaming & Data are Redefining Sports Audiences ##### Shelley Stansfield on May 18, 2026 ## The Ultimate TV Takeaway for Marketers Sports viewership is no longer confined to a static box in the living room. It is an immersive, often location specific, multi-layered digital and linear TV ecosystem. To win in this environment, your strategy must move past passive logo placements and generic national plans. [Read More](https://blog.centriply.com/new-tv-playbook-streaming-authenticity-and-data-are-redefining-sports-audiences) [All posts](https://blog.centriply.com/all) [Load More](https://blog.centriply.com/author/shelley-stansfield/page/6) ### Recent Posts ## Contact Us Rob Bochicchio President New York City C 646-872-9530 Rob.Bochicchio@centriply.com . 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