Audience-driven TV campaigns can track the impact of your TV dollars by ZIP Code. Yes, we said ZIP!
Audience-driven TV campaigns can track the impact of your TV dollars by ZIP Code. Yes, we said ZIP!
Let’s Talk Audiences—Or Rather, Audience-First Thinking: Why Audience-Based Buying Is Putting Wind in Linear TV’s Sails**
Marketers can combine predictive audience data with the scale of linear TV and reach more audiences for growth.
Bringing your marketing in-house may feel a bit daunting. Everything in media is changing so fast, how do you keep up with Advanced TV solutions? By partnering with a buy-side specialist so you have control, transparency to network/location, and can use the same audience data as your digital campaigns to extend reach and deliver outstanding results.
ANNOUNCING THE 2020 AD TECH OSCARS:
